Had promise as a music video, but failed to live up to that promise. Not sure it fit in the genre, no coherent story or character. Only saving graces were the look and the initially funny use of bread, which was then taken too far.
The music was hypnotic, but dance music does not make a dance movie. An incoherent film that had some fun use of the prop and line, but failed to nail the actual genre it was aiming for. Lush visuals, great sound, but it felt like it missed the mark.